Year 2012 was historic in the growth or Chills Inn Group of Hotels. Not only we grew at a staggering rate nearly doubling our hotel network but also the company emerged as a pan-India hotel chain of unquestionable expertise and reputation. In 2014, we air aiming to break new ground, venture into new territories and achieve new milestone in growth. And with the team that we love. We are confident of breaking all previous records of growths.
It is indeed a thrilling experience that by the end of the first two months we have already added two new properties. Our aim is to maintain this place. However, what excite me more is the new ventures that we are now all set to launch in Clarks Inn Group of Hotels, yet are separate entities and businesses.
In my previous message in Manthan, I had promised to share with you that the New Year will witness the implementation of some new ideas that we will announce in due course. Clarks Inn Holidays( CIH) our first of the two forays mentioned above will operate on the popular business model of guest enjoying their holidays and vacations while at the same time enjoying the benefits of owning their own vacation globally. CIH will also help drive better occupancy and business to our existing hotels.
Building further on our foray in the serviced apartments segment with the launch of our fourth brand Clarks Residences last year, we have now identified great business opportunity in assisting owners in the sale-purchase of their serviced apartments and also offering our services in conducting feasibility studies and road show etc. And therefore our Infrastructure division is required to be in place.
We plan to greatly leverage this vertical to act in strategic business camaraderie with Clarks Inn Group of Hotels and Clarks Inn Holidays.